Privacy and Policy
Privacy Policy
Last updated: June 5, 2023
This Privacy Policy describes how pureancestrals.com (the "Site," "we," "us," or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from pureancestrals.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us. In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
What Personal Information We Collect
The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information," we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information We Collect Directly from You
Information that you directly submit to us through our Services may include:
- Basic contact details including your name, address, phone number, and email address.
- Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
- Account information including your username, password, and security questions.
- Shopping information including the items you view, put in your cart, or add to your wishlist.
- Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.
Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.
Information We Collect through Cookies
We also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels, and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address, and other information regarding your interaction with the Services.
Information We Obtain from Third Parties
Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:
- Companies who support our Site and Services, such as Shopify.
- Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or services you have requested, in order to perform our contract with you.
When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.
Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party's policies or practices. For more information, see the section below, Third Party Websites and Links.
How We Use Your Personal Information
We use your personal information for the following purposes:
- To provide you with the Services, including to process your transactions, fulfill your orders, and manage your account.
- To communicate with you, including to send you updates on your orders, respond to your inquiries, and provide customer support.
- To improve our Site and Services, including to analyze how our customers use the Site, troubleshoot issues, and test new features or functionality.
- To personalize your experience, including to recommend products or services that may be of interest to you.
- To market our products and services to you, including to send you promotional emails and display targeted advertising.
- To comply with legal obligations, including to detect, prevent, or address fraud or security issues.
How We Share Your Personal Information
We may share your personal information in the following circumstances:
- With Service Providers: We may share your personal information with third-party vendors, contractors, and other service providers who perform services on our behalf, such as payment processors, shipping providers, and marketing agencies.
- For Legal Reasons: We may share your personal information to comply with applicable law, regulation, or legal process, or to respond to lawful requests from public or governmental authorities.
- With Your Consent: We may share your personal information with your consent or at your direction.
- In Business Transfers: We may share or transfer your personal information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
Third Party Websites and Links
Our Site may contain links to other websites that are not owned or controlled by us. We are not responsible for the privacy practices of these third-party websites. We encourage you to review the privacy policies of any third-party websites you visit.
Your Rights and Choices
Depending on where you are located, you may have the following rights with respect to your personal information:
- Access and Correction: You may have the right to access and correct the personal information we hold about you.
- Deletion: You may have the right to request that we delete your personal information.
- Opt-Out: You may have the right to opt out of receiving certain communications from us, such as marketing emails.
To exercise your rights, please contact us using the contact information provided below.
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: support@pureancestrals.com
This Privacy Policy is effective as of the date listed at the top and supersedes all prior versions.